Livefit Nutrition

Brand Strategy | Brand Identity | Print| Packaging | Signage | Website | Social Media | Advertising | Copywriting

There’s no doubt that the concept of ordering freshly pre-prepared meals that are designed for health benefits, and/or the time poor, have really taken off over the last few years, but there aren’t too many who are made and prepared by locals, for locals – exclusively. Enter Livefit Nutrition.

Livefit’s philosophy is built on the concept of Healthy Body, Healthy Mind, Healthy Life and offers menus developed for a range of three specific groups.  The Delicious Superfood Menu designed for healthy living and weight loss, The Performance Nutrition Menu structured and designed to customise your own meals to suit individual goals for weight and muscle gain, and the Plant Based Menu for vegans looking for optimal health.

Livefit approached Flying Pigs with a view to getting their all important website together, but with a logo in hand that they weren’t all that happy with, they asked us whether we could suggest a better way to go. Our fresh logo offered up something considerably more contemporary and was structured in a way that allowed for sub brands to be built around it at a later date.

While the website obviously needed to be built as an e-commerce platform capable of handling secure financial transactions, one of the trickiest parts to its development was the ability to be able to communicate the ‘macros’ in each of the Performance based meals which illustrate the exact amount of calories, protein, fat and carbohydrates in each individual serve, all custom coded to deliver the granular detail.

With a plan to expand the business in to other areas and build on its success, Flying Pigs will be at the ready to help guide them to the next level and deliver some more happiness!

Livefit Nutrition

Brand Strategy | Brand Identity | Print| Packaging | Signage | Website | Social Media | Advertising | Copywriting

There’s no doubt that the concept of ordering freshly pre-prepared meals that are designed for health benefits, and/or the time poor, have really taken off over the last few years, but there aren’t too many who are made and prepared by locals, for locals – exclusively. Enter Livefit Nutrition.

Livefit’s philosophy is built on the concept of Healthy Body, Healthy Mind, Healthy Life and offers menus developed for a range of three specific groups.  The Delicious Superfood Menu designed for healthy living and weight loss, The Performance Nutrition Menu structured and designed to customise your own meals to suit individual goals for weight and muscle gain, and the Plant Based Menu for vegans looking for optimal health.

Livefit approached Flying Pigs with a view to getting their all important website together, but with a logo in hand that they weren’t all that happy with, they asked us whether we could suggest a better way to go. Our fresh logo offered up something considerably more contemporary and was structured in a way that allowed for sub brands to be built around it at a later date.

While the website obviously needed to be built as an e-commerce platform capable of handling secure financial transactions, one of the trickiest parts to its development was the ability to be able to communicate the ‘macros’ in each of the Performance based meals which illustrate the exact amount of calories, protein, fat and carbohydrates in each individual serve, all custom coded to deliver the granular detail.

With a plan to expand the business in to other areas and build on its success, Flying Pigs will be at the ready to help guide them to the next level and deliver some more happiness!

Other Work